Pay-per-call lead generation differs from PPC and SEO by charging only for validated phone calls instead of clicks or impressions.
Charges for clicks, regardless of intent. You pay even if the visitor doesn't call or convert.
Requires long-term investment and uncertain conversion timing. Results take months to appear.
Focuses on real conversations with ready-to-buy customers. Pay only for validated phone calls.
Phone calls convert better than form leads because they involve immediate human interaction and higher purchase intent.
Learn more about how Get2Call works, what makes a call qualified, or read our FAQ.